T-shirts

T- shirts became a very attractive and popular commodity among all ages, subject of a very aggressive rivalry and commercial competition.

The color print culture has turned the T-shirts into a medium of self-expression, interaction and communication, and even into memorabilia articles.

 The suggested project’s idea is to contribute an enriching new element to the T-shirt culture and to commercially promote this genre.

 The idea: an addition of a transparent pocket (or pouch) in the chest area capable of holding specially designed cards which represent great public events of competing participants (political, commercial, cultural-social or major sport events).

 The cards enable to demonstrate their bearers preferences and sympathies; are in themselves a commercial item or a free hand out, if used as an advertisement, for other commercial commodities.